Virgin Airlines Changes Policies, Sees Job Application Boom

Virgin Airlines Changes Policies, Sees Job Application Boom

Airlines in general have always been at the forefront of gender normative trends. In the 1950s, the image of the flight attendant was that of a fit, white, attractive young woman who was either single, widowed or divorced. The word “stewardess” is very reminiscent of scenes from “Mad Men,” where everyone is drinking martinis and it is still legal to smoke cigarettes in the airplane cabin. My, how we’ve grown since then.

In the 1960s and 1970s, there was a push to replace “stewardess” with “stewardess” as the feminist movement wanted to remove gender from job titles and get more men into the field. Today, the track is an ideal position for people of all genders who feel called to work in the tourism, travel and communications markets – or jet-setters who just want to see the world.

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